Apple is ready to yell ‘action’ to launch its long-awaited video streaming service in a bid to take on Netflix. Apple has officially confirmed that it will hold an event on March 25th where it’s is expected to announce its long-rumored TV streaming and Apple News subscription services.
The Apple keynote will takes place on March 25 with the not-so-subtle title ‘It’s show time,’.
It appears as if Apple is boldly bringing Hollywood to its Silicon Valley headquarters, with the event scheduled to occur at its own Steve Jobs Theater in Cupertino.
Can Apple lure Hollywood titans like Netflix has? Well, there’s a lot of money behind its original video content plan, with budgets exceeding $1 billion to secure big names. Of course, Netflix spent 8 times that much money in 2018, and that’s before Disney decided to join the fray.
Apple used the same tagline in 2006 for the event at which it previewed what would become Apple TV. Along with the TV service, which is rumored to launch later this spring, Apple is also expected to take the wraps off its Apple News subscription service. The Apple News service will reportedly look to offer a Netflix-style bundle for magazines and subscription newspapers all in one convenient place.