Ubisoft have earnt themselves some goodwill following their gift of €500,000 towards the Notre Dame reconstruction efforts and their decision to make Assassin’s Creed Unity available for free. Gamers have reviewed and bombed Unity’s Steam page with hundreds of messages thanking Ubisoft for this.
While the fire that tore through Notre Dame on April 15 was undoubtedly a tragedy, the outpouring of donations to help restore the historic cathedral has been heart warming. Ubisoft, the French game studio behind the Assassin’s Creed franchise, donated €500,000 and also made their Paris-based installment of the franchise, Assassin’s Creed Unity, free via Uplay.
Before Unity’s Steam page was averaging two to three reviews per day, but since their announcement, the game has had over 600 extremely positive reviews.
When announcing on Twitter their decision to make the game free which we previously mentioned, the reaction was overwhelmingly positive, as you may expect. But surprisingly gamers have employed the tactic of review bombing to show just how much they appreciate Ubisoft’s gesture.