The consumer version of BlackBerry Messenger (BBM) will be shutting down on May 31, 2019, after a nearly 14-year run, it was announced on Thursday.
BlackBerry’s fall from grace has been well documented but even still, the company had the wherewithal to bring BBM to other platforms including Android and iOS.
Despite those efforts, however, users have moved on to other platforms and Emtek has found it difficult to attract new users. As a result, it’s time to move on and sunset the consumer BBM service.
If you recently purchased stickers for BBM, you can nab a refund through Apple or Google.
Those using the enterprise version of the app, called BBMe, will continue operations as normal. If you really miss BBM and want to keep using it, you can also download the enterprise version on Android and iOS for free, but there is a $2.50 subscription fee for every six months. BBMe does offer end-to-end encryption and message editing / unsending where the consumer version didn’t, so it may be worth the dollars if you’re still an avid BBM believer.