Wearables

Amazon’s new Echo Loop puts Alexa in a discreet smart ring

Amazon is experimenting with putting Alexa everywhere, and its latest experiment might be the wildest yet a new smart ring called the Echo Loop that puts Alexa on your finger.

The Echo Loop is essentially an entire Echo in miniature inside the titanium frame are two microphones and what Amazon says is “the smallest speaker ever on an Echo device.” It pairs with your phone for a data connection both iOS or Android through the Alexa app, and activates with a small button instead of the usual wake word.

The wearable is equipped with two microphones, a piezo haptic that vibrates when you receive notifications or a phone call and the smallest speaker ever on an Echo device. Amazon says the device can last for a full day on a single charge and requires just 90 minutes for a total battery refill.

It’s also scratch-resistant and water-resistant and will be offered in a black titanium finish in your choice of small, medium, large or extra-large sizes.

Amazon plans to ship out free fit kits first that includes four different-sized dummy rings so that you can make sure that the Echo Loop will actually fit before you order. The Echo Loop itself charges through a proprietary charging dock (which itself is powered by a Micro USB cable). Amazon promises that the Echo Loop will last up to a day of “intermittent usage” off a single charge.

Like the Echo Frames, it will be available via invite only and is priced at $129.99.

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