Verizon said Monday it is acquiring “certain assets” of Bluegrass Cellular, a wireless service provider in rural Kentucky. According to a news release, Bluegrass Cellular was the first wireless provider in central Kentucky, launching in 1991. It serves 210,000 customers in 34 Kentucky counties.
“We are excited to acquire certain assets of Bluegrass Cellular and expand our footprint in Kentucky,” said Ronan Dunne, Executive Vice President and Group CEO, Verizon Consumer Group. “We look forward to welcoming Bluegrass customers and employees into the Verizon family and providing them with reliable wireless service alongside a best-in-class customer experience.”
“We launched the first wireless company in central Kentucky 29 years ago,” said Ron Smith, President of Bluegrass Cellular. “We’ve always known that our customers were the most important part of our business, and we pride ourselves on playing an important role in connecting our community. I’m confident that Verizon will continue to be the same good neighbor that we’ve been and will provide crucial and reliable wireless connectivity to our rural communities.”
Bluegrass customers do not need to take any action at this time. Customers will receive information regarding the acquisition and the array of services that will be available from Verizon, including wireless data services delivered on the nation’s most awarded 4G high-speed wireless broadband network.
The deal adds to Verizon’s lead over rivals T-Mobile and AT&T as the largest carrier in the US; at the end of 2019 the company had $131.9 billion in revenue.
Bluegrass customers don’t need to take any action; they’ll receive information about services from Verizon, according to the news release.
