Microsoft’s Aaron Greenberg promised official Xbox Series X mini fridges if the company won a Twitter brand competition, and he’s being true to his word. Xbox has won Twitter’s first-ever #BestOfTweet Brand Bracket Championship and, will be making Xbox Series X Mini Fridges for the public.
Xbox was in a tough fight with Skittles in this championship battle, and won by only 1% after 341,731 votes. When it was coming down to the wire, Greenberg tried to rally Xbox fans by saying the company would make real Xbox Series X Mini Fridges if Xbox won.
It’s easy to see why Microsoft would do this. It’s an attention-grabbing move that could help draw some console buyers away from the PlayStation 5. Still, there’s not much reason to object. Most gaming paraphernalia revolves around cosmetic items like clothes and figurines this gives you something you can use on a daily basis long after you retire your Xbox.