News Rumours

Samsung Exec Company to Release Multiple AR and VR Products

Samsung apparently plans to release a couple of new headsets in the coming months, according to a company executive, who noted that it plans to release “multiple AR and VR products,” and that it might involve its stagnated Gear product line.

Fallah said that Samsung had plans to release “multiple AR and VR products” over the coming months via Variety

Fallah made these remarks during a panel that outlined Samsung’s AR and VR strategy Thursday afternoon, which largely focused on augmented reality features coming to the company’s new Galaxy S10 handset. The S10 comes with an advanced depth sensor as well as a feature called Bixby Vision, which allows users to identify objects, and even shop for them, simply by capturing them with the phone’s camera.

Fallah started the presentation with a look back at Samsung’s early VR efforts, which publicly began with the launch of the original Gear VR headset back in 2015. “Gear VR was a good entry point,” he said, adding: “But things have moved on since then.”

Samsung seems to have largely put its Gear headset on ice, as it hasn’t received any updates since 2017. But according to Variety, Fallah hinted the brand might have more life ahead of it when it comes to AR and VR, saying that “we have other plans for Gear,” although he didn’t expound further. Samsung has released other VR headsets in recent months, like its Windows Mixed Reality Odyssey +, but those are available at a much higher price point.

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