Google agreed to settle the Federal Trade Commission’s (FTC) investigation into YouTube for allegedly violating the children’s privacy law.
Last month, the FTC and Google reportedly reached a multi-million dollar settlement. The search engine giant agreed to settle after the regulator’s investigation determined that YouTube improperly collected children’s personal data and failed to protect their online privacy. Therefore, the video-sharing platform violated the Children’s Online Privacy Protection Act (COPPA).
YouTube has reportedly been considering significant changes to protect its youngest content creators and viewers, including possibly moving all children’s content to the YouTube Kids app. The video site has also reportedly decided to stop running targeted advertising in videos aimed at kids.
The FTC voted 3-2 to approve the settlement, said Politico, citing a person familiar with the matter. The settlement has reportedly been sent to the Department of Justice for review. It’s unclear what other terms may be included in the settlement.
