The Peloton app is officially available on Apple TV, giving quarantined gym-goers more options for home exercise as coronavirus concerns linger. While the digital fitness company might be best known for its fitness equipment like bikes and treadmills, its app offers streamable classes for several activities, some of which don’t require equipment.
The COVID-19 pandemic has been marked with remarkable growth for Peloton. It gained 600,000 new members in one quarter and grew revenue by 66 percent in a year. When the pandemic first started, the company gave new users a 90-day free trial and briefly broadcasted its live workout classes from its New York studio until an employee was diagnosed with the virus. After that point, Peloton paused and then resumed its workouts from instructors’ homes where they’ve been broadcasting ever since.
If you’re new to Peloton, you can download the app and try it free for 30 days. After that, a digital membership is $12.99 per month.
The company is one of the few to profit from the pandemic, especially as gyms around the US have closed during city shutdowns. Bringing its app to more devices is one way to keep members happy and potentially encourage more to join, especially because the Apple TV is a more comfortable screen to stream and work out from than a phone or Apple Watch.
