EA is rebranding Origin and Access subscriptions as EA Play

EA is rebranding its Access and Origin Access subscription services. Starting August 18th, EA Access and Origin Access Basic will be known as EA Play, and Origin Access Premier will be called EA Play Pro.

The services will have a fresh look too. They’ll still include the same features, such as a library with more than 100 games and early trials of new titles. You also get a 10 percent discount on digital purchases. You can expect more features in the coming months, like in-game challenges you won’t have access to anywhere else and reward drops such as Ultimate Team Packs.

“EA Play puts you at the center of the experience,” the publisher wrote in a blog post. “Moving all the benefits to a single brand is an important step in streamlining our services to ensure that being an EA Play member is the best way to play.”

Equally as important, all pricing is remaining the same too, so EA Play will cost £3.99 per month or £19.99 per year. Meanwhile, EA Play Pro will cost £14.99 per month or £89.99 per year. Currently, EA Access Pro/Origin Access Premier is only available on PC via Origin, but new platform announcements could come soon.

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