OnePlus will hold a virtual launch event for the OnePlus Nord line on July 21st at 10AM ET. The company is trying something a little different this time, though.
OnePlus says you’ll be able to use its app to view the launch event in augmented reality on July 21st at 3PM BST / 10AM ET / 7AM PT. The app will be available for both iOS and Android. OnePlus is also producing physical invitations to the event, which it says will give people a “unique hands-on experience” of the device in AR. Physical invitations will contain a QR code that you can scan to access the AR experience. This isn’t the first time OnePlus has experimented with new formats for its product launches; it used a virtual reality event to announce the OnePlus 2 in 2015.
Leaks and reports have suggested the first Nord will include dual selfie cameras, along with a Snapdragon 765G processor and 90Hz AMOLED display. The launch is taking place a little later than expected, as OnePlus CEO Pete Lau said last month it’d take place on July 10th. He has also confirmed the first Nord phone will cost under $500.
Unofficially, reports also suggest that the phone will feature a 6.55-inch OLED display with a 90Hz refresh rate, 6GB of RAM, 128GB of storage, and a 4,300mAh battery with 30W fast charging, according to XDA-Developers.
OnePlus is giving customers in Europe a second chance to secure a OnePlus Nord pre-order on Wednesday at 10AM CEST, with 900 devices available. The last batch of pre-orders starts at the same time a week later. Those who do plunk down £20 or €20 for a device they only really know the name of will score some OnePlus merch.
